“Out with the new and in with the old”

Me, sometime in the past, donning a very cool pink Celine AW24 style fur ball coat.

Or "Why a multigenerational team should be your priority”

Amongst the daily obsession with AI, and our interesting attempts to utilise it in the best way, I do hope you all get a healthy dose of art & design history. Tapping into classic designers and old or semi contemporary artists and methods is so important to be able to relate to new ideas and concepts,
everything is connected to the past in some way. 

I’ve studied a lot of catwalks and trends throughout my career, and it’s fascinating to see re-constructed past aesthetics come and go, and then come again. Side note, hopefully I&D in a very wide sense will become a constant, not coming and going.

In with the old, just as a simplistic example, some top categories and looks from one of my favourite platforms https://www.tag-walk.com/en/trends/woman/fall-winter-2024 : Ladylike, Babydoll, Preppy, Masculine, Retro ( love the broad scope of this one, though Celine comes closest in my mind with it’s very classy monochrome 60s vibe ). Have we used these terms before? Oh yes, many many times in the beautiful circular world of trends. The scope for innovation and renewing the idea and visuals of these terms lies within a multigenerational team, that interprets and connects knowledge of past fashion with fresh eyed curiosity, a winning formula! 

On the home front, as well as nicking my vintage Carhart denim, because the everchanging super speedy aesthetics on Tik Tok and a subconscious “must fit in” algorithmic mentality told them to, my tweens are now into old horror movies and music I used to like a long time ago, I can connect the dots and know when one of them is feeling teenage angst when The Smiths is blaring from her room. 

PS. I’m always curious!